Tier1CRM Inc. strengthens its relationship with Cowen and Company.
New York, NY, (March 16th, 2015) – Cowen and Company, a New York based Financial Services firm, has selected Tier1CRM Inc. to provide CRM and Event Management solutions to its global Investment Banking Team.
Cowen’s Management Team, looking to upgrade their proprietary Investment Banking CRM solution, tapped Tier1CRM to replace their existing platform. Tier1CRM currently provides CRM, Event Management and customized solutions to Cowen’s Institutional Sales and Trading group.
“We needed a platform that could support the mobility of our bankers, while being secure enough to accommodate the sensitive nature of their work. We found both with Tier1.” said Rene Kraenzlin, COO of Investment Banking at Cowen.
“We are excited to have Cowen’s Investment Banking team join Sales and Trading in the Tier1 Family.” said Mark Notten, CEO of Tier1CRM. “It speaks to the relationship we have with them that they are willing to invest further in our partnership.” Cowen has been a Tier1CRM client since 2006.
“Cowen senior management is especially pleased to finally have both S&T and IB under one CRM. Not only will this further facilitate team collaboration, but it will also provide management with a 360 degree view of client activity.” said Mr. Kraenzlin.
About Cowen and Company.
Cowen Group, Inc. is a diversified financial services firm and, together with its consolidated subsidiaries, provides alternative investment management, investment banking, research, and sales and trading services through its two business segments: Ramius LLC and its affiliates makes up the Company’s alternative investment management segment, while Cowen and Company, LLC is its broker-dealer segment.
For more information, visit: www.cowen.com
About Tier1CRM Inc.
Tier1CRM Inc. is a leading provider of Capital Markets CRM solutions to the financial services industry. It is a cloud based platform being utilized by clients ranging from small broker dealers to large Bulge Bracket Banks. They are a privately held company based in Toronto, Canada with an office in New York.
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